StraightTalk Blog



Nonprofit and foundation resources, tips, research, and ideas for fundraising, marketing, communications, and strategic planning.

Rick's StraightTalk
Rick's StraightTalk
Rick Schwartz

By Rick's StraightTalk / February 16, 2016
I offer a workshop just on fundraising envelopes. Why just envelopes? Because when it comes to opening mail, the people in the room (that’s you and me, too) are absolutely no different from the people we’re asking for donations. We all toss out most of our mail, unopened.

By Rick's StraightTalk / January 25, 2016
I recently completed a stimulating three-year effort with a 100-year-old college. I forget exactly how I got the job, but the Director of Advancement wanted a new approach for fundraising letters to parents and alumni.

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